Rewards system to earn funds to donate, exchange for a gift card, etc. Reliable results on par with competitors. It’s not necessarily worse than Google, but it’s not nearly as secure as something like DuckDuckGo (which we’ll talk about next). You get a bit more out of the search engine if you use it with Edge, but even then, this isn’t considered a privacy-first search engine. And unfortunately, Bing’s security and privacy settings feel limited and vague. To get the most out of Bing, you need to use Microsoft’s other products. Then, when something is published about the topic, you’ll get a notification. You can select a topic to add notifications for it to your homepage, too. 
Otherwise, the results themselves are similar to what you see on Google much of the time. This happens a lot when searching for the weather, movies, etc.
Some Bing search results are rich, specifically those that are easily made visual.
Bingīing is Microsoft’s search engine that can be a standalone service or paired with Edge, Microsoft’s Windows-native browser. You may also want to check out our article with 8 Tips for Improving Multilingual and International SEO. You can use Baidu for advertising, audience research and competitor analysis. You’re a brand or creator that wants to reach a Chinese market – it’s better at understanding Chinese-language searches than Google.
Must search in Chinese for the best results. Excellent for researching the Chinese market. When it comes to privacy, Baidu collects and uses your personal information to customize the search engine to you, but that information isn’t disclosed to third parties. You can bid on keywords to trigger display ads, and you can also pay to have your site placed higher in search results. The translation isn’t perfect, but if you’re using Baidu primarily for researching the Chinese market, it might not matter too much to you.īaidu also has an ad platform that’s similar to Google’s. Baidu first loads in Mandarin, but you can quickly translate it into English. For example, there are services like maps, images, and video - plus a site that’s similar to Wikipedia. 13 Final Thoughts About Alternative Search Enginesīaidu is China’s answer to Google and the country’s leading search engine, complete with products that feel very similar Chrome. 12 Honorable Mentions: Even More Alternative Search Engines.
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